Projection Mapping
New Exhibition Practices AI-Generated Textile Patterns – Cultural AI Projection
The Cultural AI Projection is video mapping for the solution of presenting AI textile prints in exhibition space and sustainable fashion. The advantage of using AI-generated art with text prompts is creating multiple images quickly. In the digital world, people’s interest in design and fashion consumes fast, and it connects with fast fashion and consumerism. Žižek’s reading of Rifkin and Karatani in the context of the re-emergence of the collective gift-exchange system of the zero-margin economy[1] provides an insight into the problem of AI authorship considering the grand narrative of technological progress and Harari’s “dataism.”[2] What enabled the present work is the works of the creators in artistic textile design, statistically encoded into the matrix of natural language understanding and computer vision. The present work is not just the sum of all the “gifts” of the source material, nor is it the raw algorithmic output. The subjective, “narrating Self” is still at work in interacting with DALL-E2[3], guiding the production, and constructing the body of work that epitomizes the move towards the communal solidary of the gift-exchange system.
The projection shows all AI-generated textiles related to African, Asian, and European cultural groups and periods. AI to generate textile designs and video mapping challenges the traditional notions of authorship and ownership in the fashion industry. The form of the garment is modern and genderless and represents a silhouette from history.
[1] Žižek, Slavoj. "End of Capitalism, End of Humanity?." Stasis 5, no. 1 (2017).
[2] Harari, Yuval Noah. Homo Deus: A brief history of tomorrow. New York: Harper, 2016.
[3] Ramesh, Aditya, Prafulla Dhariwal, Alex Nichol, Casey Chu, and Mark Chen. "Hierarchical text-conditional image generation with clip latents." arXiv preprint arXiv:2204.06125 (2022).